Successful real estate professionals possess a crucial mix of qualities that seemingly have little to do with each other. What drives a salesperson (self-motivation, goal setting) and a marketing professional (creativity, a love of language and imagery) are often disparate. These talents often divide people into disparate professions, but a visionary real estate agent must possess all these skills. If you are looking to boost sales and add an enigmatic member of your team, is there a way to assess a candidate’s probability of success by simply looking at a resume and asking the right questions at an interview? What are the best qualities to watch out for hiring a real estate professional?

Presentation Matters

You can tell a lot about a candidate by looking at the information provided in their CV. These days, a good CV should list one’s skills, experience, and achievements. Be vigilant of vague assertions of achievements and look for specifics. For instance, if a...

Every two years, real estate salespeople and brokers are required to complete 22.5 hours of approved continuing education including at least 3 hours covering the topics of fair housing and/or discrimination and one hour of Law of Agency (two hours if it is the licensee’s first licensing cycle).  Beginning July 1, 2021 the Department of State will require that your 22.5 hours of continuing education will also include 2.5 hours of ethical business practices and at least 1 hour of recent legal matters governing the practice of real estate brokers and salespersons in New York. Staying compliant with continuing education for Brokers and Salesperson is the trick.

Also notable is that the Department of State will no longer recognize the 15-year real estate broker continuing education exemption.  Beginning July 1st, 2021 all brokers who are currently exempt will be required to complete continuing education. If the expiration date printed on your license is on or after July...

Artificial Intelligence (AI) has become a game-changer across various industries, and real estate is no exception. From streamlining operations to enhancing customer experiences, AI tools are revolutionizing the way real estate professionals conduct their businesses. Let's explore a comprehensive list of AI tools that can transform the real estate industry forever, empowering professionals with cutting-edge technology.

Property Listings with AI-Powered Copywriting:

In the fast-paced world of real estate, captivating property listings can make all the difference. Introducing a game-changing innovation: AI-Powered Copywriting for Property Listings. Imagine transforming mundane descriptions into compelling narratives that enthrall potential buyers, instantly sparking their interest in a property.

Stay ahead of the competition and harness the potential of AI to create property listings that stand out in a crowded market. Discover how this transformative tool is reshaping the future of...

Becoming a Real Estate Broker

Some agents in the Real Estate industry take continuing education to meet a state minimum requirements. Then there are those who better equip themselves for change. Many have recognized in their own businesses that because of the lack of educational advancements in the real estate industry, there is significant room for career advancements. So many choose to go above and beyond to advance their own careers by attending every classroom opportunity. So the question remains, what does it take to become a Real Estate Broker? Opportunities to grow are all around you, all it takes is your willingness to take the first step!

Many students inquire on a regular basis on what it takes to become a real estate Broker in New York. Having completed such education is a prerequisite in this process to upgrade your license. When you upgrade your license to become a Broker in New York State, there are a few things you need to know.

Requirements

Must be at least...

Every real estate agent must work under a sponsoring broker to maintain a Real Estate Salesperson License in NY. Finding the right broker for you is very important. You want to choose a broker that you are comfortable with and can mentor you. Do not base choosing a broker solely on the commission split. Obviously, that is an important factor but 100% of nothing sold is $0.00. 

As a new agent, you are going to need training, mentoring, support, and a company that is willing to stand beside you and your goals. You have a lot of choices. Do your homework. Interview with brokers. Different real estate agents have different goals and personalities so do not choose a broker just because you personally know someone who works there. What is a good fit for them, may not be a good fit for you. All Brokerages WANT you. Keep in mind, this is not your typical job interview. You are interviewing them and they will tell you why you should join their team. If you were hiring...

As a new Real Estate Salesperson, you will need to work under a “sponsoring broker.” The brokerage you choose to align yourself with will be the foundation of your new business, providing you with ongoing mentor-ship and the backing of it’s excellent community reputation. Here are 5 key characteristics of a good sponsoring broker, you should look for:

1. Commission Split 

Most importantly, commission split percentages differ from broker to broker. Although this is important, remember not to base your entire decision off commission split. There are many other factors to consider. That being said, commission splits affect earning potential, making it an important factor. Make sure to be aware of what commission you should expect from your real estate sales. Or you can check the white label agent sponsorship, where you own your brand and the business. Also, as a white-label partner, you get to keep 100% of your commission.

2. Mentor-ship and Support

As...

Real Estate Salesperson and Brokers: All NYS licensees are required to successfully complete 22.5 hours of approved continuing education, including at least 3 hours of instruction pertaining to fair housing and/or discrimination, 1 hour of instruction pertaining to Law of Agency, two hours if it is your first licensing cycle. within the two-year period immediately preceding a renewal. 

NEW LAW AS OF JULY 1, 2021:

A new law regarding continuing education for real estate salespersons and brokers was recently adopted. Below is a summary of the major changes.

• The amendment changes the course requirements for renewal. Specifically, new mandatory hours of education now include: "at least 2.5 hours of instruction pertaining to ethical business practices, at least 1 hour of instruction pertaining to recent legal matters governing the practice of real estate brokers and salespersons in New York which may include statutes, laws, regulations, rules, codes, department of state...